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Gain Practical Business Knowledge and Tactical Management Skills With an Executive Certificate – 100% Online

Business Essentials & Leadership
Gain Real World Knowledge That You Can Use Immediately

This program begins with Business Essentials I and II, introducing you to concepts in project and process management, business law and ethics, marketing, human resources and more. From there you’ll delve into the Tactical Leadership course, gaining the functional skills needed to execute business strategy and move from individual contributor to successful leader.

Learn:

  • Your personal management style and approach to emotional intelligence
  • Your strengths and opportunities for development
  • How to create mutual accountability and handle critical conversations
  • Strategy execution as a change process
  • Understanding customer needs and measuring satisfaction
Business Essentials & Human Resources Mgmt.
HR Has Evolved–Keep Up With an Executive Certificate in Business Essentials and Human Resource Management, 100% Online

This certificate program begins with Business Essentials I and II, instilling must-have business concepts across multiple disciplines. You’ll learn:

  • Business law and contracts to understand laws and regulations
  • Accounting and finance to assess HR’s impact on the bottom line
  • Marketing to position your company to attract top talent
  • Leadership and management for conflict resolution and relationship building

The program concludes with Tactical Human Resource Management, exploring all functions of an HR Manager, including:

  • Employment rights, privacy and protection
  • Developing policies and practices
  • Building a strategic workforce and competency management
Business Essentials & Information Technology Mgmt.
Gain Critical IT Skills That All Managers Must Have

Today, the systems, processes and resources of many companies are being dedicated to information technology. This growing reliance on IT necessitates that all managers – regardless of their department or area of expertise – gain an understanding of the field to achieve business success. By becoming a cross-functional leader and learning “IT for the non-IT manager,” you’ll be better prepared to compete for top positions and promotions.

This program begins with Business Essentials I and II, introducing you to fundamentals of economics and accounting, project and process management, business law and ethics, marketing and more. From there, you’ll engage in Tactical Information Technology Management, learning the functions of IT, leveraging IT for ROI maximization, competing through social media and other technologies, and much more.

Learn:

  • The role of IT in the modern enterprise
  • How to leverage IT for competitive advantage and ROI maximization
  • The implication of technology change for firms
  • The implication of network effects in IT products and services
  • How to harness social media and Web 2.0 for the organization
  • Different types of software, their usage and the criticality of data
Business Essentials & Marketing Mgmt.
Gain Tactical Marketing Skills and Practical Business Knowledge With an Executive Certificate – 100% Online

Profitability. Productivity. Efficiency. In today’s business environment, marketing affects virtually everything. Because of the discipline’s expansive reach, it is critical that all professionals, regardless of department or seniority, possess a solid understanding of the field. It’s also imperative that marketing managers gain knowledge outside their area, as interaction with those in other departments is guaranteed.

The certificate program begins with Business Essentials I and II, instilling must-have business concepts across multiple disciplines. You’ll learn:

  • Accounting and finance to assess marketing’s impact on the bottom line
  • Leadership to build teams and relationships across departments
  • Writing and Presentation to communicate ideas effectively
  • Ethics and compliance to understand regulations affecting marketing and avoid costly mistakes

The program culminates with Tactical Marketing Management, providing an emphasis on all aspects of marketing, including:

  • Target marketing for products and services both domestic and globally
  • Assessing and developing an integrated marketing mix
  • Marketing research and demand forecasting
  • Organizational analysis and environmental scanning from a domestic and global perspective
Tactical Leadership & Management
Advance Your Tactical Leadership Knowledge

This program delves immediately into the Tactical Leadership course, providing the fundamentals of successful leadership. From there, you’ll gain specialized skills in your choice of two key areas – human resource management, information technology management or marketing management. Not only will you gain insight into your personal management style, strategy execution, conflict resolution and executive leadership, you’ll broaden your understanding of the inner-workings of two other important business functions.

Learn:

  • Your personal management style and approach to emotional intelligence
  • Your strengths and opportunities for development
  • How to create mutual accountability and handle critical conversations
  • Executing organizational strategy
  • Strategy execution as a change process
  • Conflict resolution and decision-making techniques
  • Advanced knowledge in HR, IT or Marketing

Engage in Highly Interactive Online Learning

As an online participant, you’ll learn from world-renowned instructors and experience dynamic learning tools. With 24/7 accessibility from your desktop, laptop or mobile device, it’s the most convenient way to continue your education while balancing work, school and family.

*Prospective participants are encouraged to conduct independent research as career opportunities and salary potential may vary depending on location, experience and education.


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